The first SMB CRM with native MCP support.
Salesforce shipped Headless 360 for enterprises in April 2026. OneHub360 shipped the same Model Context Protocol the same week, sized for businesses that don't have a Salesforce admin team. $97/month, 30-second setup, 28 tools, plan-tier filtered.
The story
Model Context Protocol is Anthropic's open standard for letting AI agents (Claude Desktop, Claude Code, ChatGPT) read and write to external systems through typed tools instead of HTTP APIs. Marc Benioff announced Salesforce Headless 360 in April 2026 — every Salesforce capability exposed as MCP. The catch: it's priced for enterprises with admin teams.
OneHub360 shipped the same protocol the same week. A hosted MCP server at onehub360.com/api/mcp. 28 tools spanning the full CRM stack: contacts, deals, tasks, proposals, invoices, inbox, live chat, dashboard. Filtered by plan tier server-side. Every call audit-logged. Every API key tenant-scoped to a single business.
The pitch is the price difference. Starts at $97/month. No admin team. No implementation partner. Mint an API key, paste a 6-line config snippet into Claude Desktop or ChatGPT, restart your agent. From discovery to first MCP call: under 5 minutes.
Built and shipped by one founder. Dan Morrell wrote the platform, the MCP server, the marketing, and the deploy pipeline. The thesis: every SaaS product gets agent-accessible by 2027 — but only if someone makes it cheap enough for the long tail of small businesses that can't afford a Salesforce implementation.
Fast facts
- Founded
- 2026 (CRM platform), MCP shipped April 2026
- Headquarters
- Chicago, Illinois
- Founder
- Dan Morrell
- Pricing
- Starts at $97/month (vs Salesforce $25/user + admin team)
- MCP endpoint
- https://onehub360.com/api/mcp
- MCP protocol version
- 2024-11-05
- Total tools exposed
- 28 (19 read + 8 write + 1 destructive)
- Plan tiers with MCP
- Starter (read), Growth (read+write), Pro (full), Enterprise (custom)
- MCP calls this month
- 9 (month-to-date, hosted MCP)
Founder quotes
“Salesforce shipped Headless 360 for enterprises. We shipped the same protocol the same week, sized for the small businesses that actually need a CRM in plain language — not a six-month implementation.”— Dan Morrell, Founder
“The thesis is simple: every SaaS product is going to be agent-accessible by 2027. The question is whether SMBs get there too, or only enterprises with admin teams. We made sure the answer is everyone.”— Dan Morrell, Founder
“MCP starts at $97/month. There's no Salesforce admin to hire, no implementation partner to retain, no professional services bill. You mint an API key, paste a snippet into Claude or ChatGPT, and your CRM is in the conversation 30 seconds later.”— Dan Morrell, Founder
Linkable assets
MCP guide
Customer-facing documentation, config snippets, security model.
/developers/mcp
vs Salesforce Headless 360
Direct comparison: same protocol, different audience, different price.
/compare/salesforce-headless-360-alternative
Use cases
"Run your CRM from Claude" — the canonical example workflow.
/use-cases/run-crm-from-claude
Pricing
4 tiers, all include MCP, no seat tax.
/pricing
Changelog
Public changelog with the v1.0 MCP launch entry.
/changelog
Brand assets
Direct downloads below. For product screenshots, founder photo, or architecture diagrams, email press@onehub360.com and we'll send sized assets within one business day.
Other formats — need a specific size, single-color treatment, vector EPS, or favicon-sized mark? Email press@onehub360.com with the target use and we'll export to spec.
Product screenshots — dashboard, pipeline, proposal pipeline, the Connect-to-Claude panel in Settings, Claude Desktop running OneHub360 tools live. Available on request.
Founder photo — Dan Morrell, headshot + working photo, web + print resolutions. Available on request.
Technical architecture diagram — for technical pieces; shows the MCP route + transport + tool registry pattern. Available on request.